GEO Glossary

• GEO (Generative Engine Optimization)
  GEO is the practice of making a store or page readable, trustworthy and citable by AI answer engines such as ChatGPT, Gemini, Claude and Perplexity.
• AEO (Answer Engine Optimization)
  AEO optimizes content to be directly answerable: clear questions, concise answers, and FAQ schema that answer engines can lift.
• LLMO (Large Language Model Optimization)
  LLMO is the umbrella term for optimizing content and infrastructure for LLM-based assistants and agents.
• llms.txt
  llms.txt is a proposed plain-text index that tells LLMs which pages exist, what they cover, and where the markdown versions are.
• raw-md (raw Markdown view)
  raw-md is a clean Markdown version of a page, served at a stable URL, that AI can read with fewer tokens and less noise.
• Agentic commerce
  Agentic commerce is when AI agents discover, compare and purchase products on behalf of users, often via checkout protocols.

All articles → · ⬇ Markdown